Credit: Gray Caldwell
Mountain Dew will be displayed on three NASCAR Sprint Cup drivers cars during this weekend’s race at Richmond International Raceway.
Hendrick Motorsports drivers Dale Earnhardt Jr., Chase Elliott, and Kasey Kahne will each represent the paint schemes to promote Mountain Dew’s summer campaign, DEWcision.
Mountain Dew is bringing two of its flavored products, Pitch Black and Baja Blast, back to a store near you for a limited time. The summer campaign will determine which flavor will remain on the shelves after the summer.
You can cast a vote for your favorite Mountain Dew flavor you think should remain a permanent product at MountainDew.com/DEWcision2016, by completing in one of the video and photo challenges, or Twitter with #VotePitchBlack and #VoteBajaBlast.
Voting has begun and the winner will be announced after the summer votes are counted for. Watch the drivers with their special paint schemes in action this Sunday, April 24, 2016 at 1PM/ET on FOX.